Andy Evans

Opinion

Andy Evans

It’s time for publishers to get back in the EU pool

02 October 2018 • Since the GDPR’s introduction in May, many publishers have still blanket-blocked traffic to their sites from the European Union. Sovrn’s Andy Evans explains why they need to get back into the continent.

About Andy Evans

A technology and gadget enthusiast at heart, Andy Evans has worked on all sides of the media industry, from print and digital publishing to ad agency work and, most recently, ad tech. He’s worked with many of the world’s leading global brands, and companies he’s founded include Net Communities, Podcast Voices and OnScroll. When Sovrn acquired OnScroll in 2016, Andy joined the Sovrn executive team to integrate and run its European operations. He is currently chief marketing officer for the brand globally. Andy is also an industry speaker on all things digital advertising, with key expertise in viewability.